How to Avoid Being Sold a Garbage Info-Product & Tips to Select a Great One!

Zeb Olsen here with some great information to help YOU steer you clear of all the hype and garbage info products that your exposed to on a daily basis.

If you’re anything like me, you are inundated on a daily basis with offer after offer of this, that & the other thing promising the “missing link” or the “Forbidden Secrets Top Income Earners Don’t Want You To Know & I Am Risking EVERYTHING To Tell YOU!” and all this other hype that at first glance may look like exactly what you are looking for.

You may have even fallen for some lines, I know I have. I’ve been disappointed by info-products more often than I care to admit, and from that experience I’ve learned how to separate the hype and the fluff from the Real Deal quickly and efficiently without even taking the time to read “the pitch.”

So here are some things to look out for with the garbage info products

1.    Scroll down through the “pitch” and Look for a Money-Back-Guarantee AND read it very, very, VERY (did I say VERY) carefully. More often than not people will put a money-back-guarantee that “there product is what this page says it is” and that’s NOT a guarantee, that’s the biggest RED flag that can be waived and you need to click out ASAP. If the product truly is this, that and the other thing, the author will have no problem putting an “Iron Clad” 100% No Questions Asked, If You Are Not Satisfied in Any Way, Shape, or Form, You Get Your Money Back!

2.    Look for “credible” testimonials from recognizable figures, if you are new online, and don’t know how to spot these credible people, then GOOGLE their name, if you don’t find anything, then that testimonial is null and void, don’t even read it. If you find bad stuff, then that discredits everything on the whole page, and you’ll want to get out. If they are credible, you should be able to find a great deal of information on that person, and if they check out, cautiously give weight to their testimonial. For instance you can Google “Zeb Olsen” and you can find more about me than you can stomach to read, and you’ll find out that I don’t promote ANYTHING that I can’t put the “100% Zeb Olsen Stamp of Approval” on. My name and credibility is EVERYTHING, and I would not jeopardize that for anything.  Once you’ve deemed the author of the testimonial credible, read, listen, or watch those testimonials with a very “scrutinizing, and critical eye.” Watch for body language, tone of voice, and listen to EXACTLY what they are saying.

3.    BEWARE your own perception! Sales pitches , and ad copy ARE DESIGNED to shape your perception right from very first glance via the headline, sub-headline, and opening - that it’s this, that, and the other thing. Sometimes, we want it so bad, we want it to be true, so we are willing put “good judgment” aside and overlook that step I outlined in #1 and #2 and others. Cast your preconceived notions aside and look at it from a business perspective, and as a Business Decision, and nothing else (Be Smart). Leave your emotions at the door on this one.

If you follow those simple 3 steps, and stay true to them, you should be able to likely weed out about 90-95% of the garbage that’s out there.

Now, I showed you how to steer clear of the bad, so now, I do want to talk briefly about WHAT TO LOOK for in a Great info-product as there are many of those too. It’s just sometimes difficult to believe there’s anything good with so much of the bad floating around, it’s like a “finding a needle in a haystack” sort of deal.

In regards to information that IS worth paying for, Ben Franklin said it best when he said “An investment in knowledge, Pays the best interest.” It’s always wiser to invest in the experiences, know how, and instruction of people who have “Been there, done that” and became massively successful at it, and are now willing to short cut your learning curve to greatly speed up your path to success. I would rather live vicariously through others experience in info-products than subscribe to the school of hard knocks any day.

So, what TO look for to make sure you making a wise investment:

1.    Make sure that “Money Back Guarantee is Fool Proof” and make sure that if the product doesn’t measure up to your expectations, that getting your money back will be no problem. This an important measuring stick right from the get to find out how confident the author of the material is in their own product.

2.    Those credible testimonials you want to look for I outlined previously.

3.    Read what your “going to get” very carefully, and emotions aside, make sure that what you are going to get is in line with helping you achieve your ultimate objectives for your business.

Once you have utilized those steps, emotions aside, you should now have the knowledge and skills to separate the hype and the fluff, from the real deal THAT CAN shortcut your path to success.

On that note, you need to be aware of a program that is about to be released, and needs your attention immediately as there is a deadline for a ridiculously super deal that is rapidly approaching. It’s Mike Dillard’s Traffic Formula 2.0 and if you’re an Entrepreneur, Online Marketer, or Network Marketer, then this program is a MUST HAVE. Just for taking a look, he’s giving you access to a 36 minute online DVD that lays out the Traffic Formula for Free, and that information alone is worth its weight in gold.

Then, I would highly suggest you carefully review exactly what the course is all about, along with his no-nonsense money back guarantee, Honestly, you can’t lose.

Most importantly, this program has most coveted, highly respected, the most highly sought after stamp of approval on the internet, (drum roll please)

It has the “100% Zeb Olsen Stamp of Approval!”

I wouldn’t miss out on this deal for the world, and neither should you! Don’t walk, RUN! At a minimum, Enjoy the FREE info-

Get Mike Dillard’s Solid Gold Traffic Formula FREE 36 Minute Online DVD

And… remember, any money you spend on information to help your business is a legitimate tax deduction for your business.

To Your Success & wHealth!
Zeb Olsen
“Helping the Best, Get Better”

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